Advisor Talk is a podcast by Elite Consulting Partners focused on financial advisor transitions, recruiting and long-term growth strategy.
What happens when the person who spent 22 years helping advisors make the move finally has to make the move herself?
Shannon Reid was the president of the Raymond James Independent Channel. She loved the firm, she was successful and she had no intention of leaving.
Then a headhunter called.
What started as a five minute call just to give a name turned into months of conversations about the future of the industry, the firm she wanted to lead and the question she had already asked her own daughter about what it means to never try.
Shannon is now President of Osaic, a firm she describes as a four billion dollar startup. Only nine months removed from completing its Journey to One consolidation, Osaic is multicustodial, adaptable and purpose built to serve independent advisors at scale. Frank and Shannon get into what that model looks like, how AI is already reshaping what advisors do every day, and why human connection is about to become the most valuable thing a financial advisor can offer.
Questions answered in this episode include:
How do you walk away from a firm you genuinely love after 22 years?
What is the mental exercise that helped Shannon finally decide to join Osaic?
Why did Osaic describe itself as a four billion dollar startup?
What does multi-custodial really mean for an advisor trying to grow their practice?
How is AI changing the day to day work of a financial advisor?
Will AI replace financial advisors?
What does it look like for a firm to build a platform for the future rather than just the present?
Key Highlights:
1:00 - Introduction: Shannon Reid, President of Osaic
3:01 - The Conversation That Started Everything
6:44 - What If You Never Try
9:41 - Osaic: A $4 Billion Startup
11:03 - Journey to One and What Comes Next
14:29 - The Multi-custodial Advantage
18:35 - AI and the Future of the Financial Advisor
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Elite Consulting Partners | Financial Advisor Transitions: https://eliteconsultingpartners.com
Elite Marketing Concepts | Marketing Services for Financial Advisors: https://elitemarketingconcepts.com
Elite Advisor Successions | Advisor Mergers and Acquisitions: https://eliteadvisorsuccessions.com
JEDI Database Solutions | Technology Solutions for Advisors: https://jedidatabasesolutions.com
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